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Inconsistency is costing you money and here is how…
- Inconsistency in whatever form makes your brand unreliable and thus may get potential clients to look
elsewhere with their money.
- Nobody wants to spend their dollar on any inconsistent undependable brand, so yes inconsistency cost
trust which will cost you that $100 service fee. Lol. Yes, time is money and time is valuable, so time wasted is money lost.
- People shouldn’t have to wonder about your brand. If you’re truly living your values, you’ll leave no doubt in their minds about who you are, what you believe why you matter, and with that, you won’t find it difficult to get them to spend their money on you.
- When you lack consistency, you will not be able to scale your services and increase profitability.